how to stop sending reports that get ignored with the
Executive Readiness Checklist
This checklist gives you the 6 essential checks to make sure your next report gives executives what they need to act so that you can be seen as an invaluable strategic adviser.
Get instant access to your Executive Readiness Checklist
If your reports are accurate, but leaders still aren’t recognising your expertise, the problem might not be your analysis.
You can do excellent work but still struggle to get traction with senior leaders, because executives aren’t looking for more data.
They need to understand – quickly – what matters, why it matters, and what they should do next.
But most analysts have been taught how to analyse data and build reports, not how to turn that work into communication that drives a decision.
That’s the gap between producing reports and becoming a strategic adviser.
The Executive Readiness Checklist gives you a practical way to check your work before it reaches leadership. Use it before your next report, dashboard or presentation to check whether your communication is ready for a senior audience.
What is the Executive Readiness Checklist?
Executive-ready communication is about making your insight clear, relevant and easy to act on. The Executive Readiness Checklist is a simple tool for checking your communication before it reaches senior leaders.
It breaks down communication into six areas: Audience, Message, Insight, Narrative, Visuals and Delivery.
Work through 18 practical checks to quickly spot what’s missing, what needs strengthening and whether your report or presentation is going to do its job.
Learning to communicate effectively is part of the shift from report producer to strategic adviser.
What happens when analysts communicate differently?
Ready to make your next report executive-ready?


